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Orange usage

Kemppi and its welding equipment are recognized worldwide by the color orange. However, the use of the orange color is restricted in company graphic materials. The orange color can be used in headlines and to add effect on small surfaces. Use orange only when it has a significant meaning.

Good example:
Orange is used sparingly.

Orange usage in web/mobile applications

In web and mobile applications orange is used sparingly to draw attention:

  • Orange-colored buttons to lead you forward
  • Highlighted texts have a specific message or meaning, e.g. benefit or link

Website home page with orange call-to-action buttons